{"id":8669,"date":"2012-09-06T05:55:30","date_gmt":"2012-09-06T12:55:30","guid":{"rendered":"http:\/\/www.mynotetakingnerd.com\/blog\/?p=8669"},"modified":"2012-09-06T23:10:07","modified_gmt":"2012-09-07T06:10:07","slug":"guide-writing-optimized-blog-post","status":"publish","type":"post","link":"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/","title":{"rendered":"The Ultimate Blueprint For Writing and Optimizing A Blog Post"},"content":{"rendered":"<p><!-- Start ScreenSteps Content --><\/p>\n<div class=\"LessonContent\">\n<div class=\"LessonSummary\">\n<h2 style=\"text-align: center;\">The MyNoteTakingNerd Exact Step-By-Step System For Writing and Optimizing A Blog Post That Will Be Read and Shared<\/h2>\n<p>*<\/p>\n<p>&#8220;How do you write and distribute so much content?&#8221;<\/p>\n<p>&#8220;How do you <strong>optimize your blog post<\/strong>s?<\/p>\n<p>Questions I get asked a lot.<\/p>\n<p>Today I&#8217;m going to share with you the Exact system we use complete and give you a Step-By-Step visual reference so that you can do the same thing.<\/p>\n<hr \/>\n<h3>Go To <a href=\"https:\/\/leankitkanban.com\/\">LeanKit<\/a> and Look At Content Schedule And Workflow<\/h3>\n<\/div>\n<div class=\"LessonStep top\">\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346706642637.png\" alt=\"media_1346706642637.png\" width=\"540\" height=\"272\" \/><\/div>\n<div class=\"StepInstructions\">\n<p><strong>www.leankitkanban.com is the best source for online visual boards such as these. <\/strong><\/p>\n<hr \/>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<h3 class=\"StepTitle\">Research and Gather Sources &#8211; &#8220;Circle The Table&#8221;<\/h3>\n<div class=\"StepInstructions\">\n<p>This can be sales pages, saved articles, magazines, Amazon, Websites.<\/p>\n<p><strong><span style=\"text-decoration: underline;\"><span style=\"color: #800000;\">Tools You Should Be Using To Create Your Own Personal Information Vault System<\/span><\/span><\/strong><\/p>\n<ol>\n<li>Evernote &#8211; capture websites, snippets, etc&#8230;on the fly and file in folder with tags for later reference<\/li>\n<li>Gmail Folders &#8211; File anything you receive in a &#8220;Post Idea&#8221; folder with sub folders for topics<\/li>\n<li>Post Idea Mind Map &#8211; Branches for different topics<\/li>\n<li>Audio Recorder on your phone when driving then sending file to branch in mind map<\/li>\n<\/ol>\n<hr \/>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<h3 class=\"StepTitle\">Open Your Editor of Choice &#8211; Recommended is Windows Live Writer or The Internal Editor Inside of WordPress<\/h3>\n<div class=\"StepInstructions\">\n<p>Advantage of LiveWriter is that you can use offline.<\/p>\n<hr \/>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<h3 class=\"StepTitle\">Write Your Post Title and Headline Focusing On Your Keyword<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346708084920.png\" alt=\"media_1346708084920.png\" width=\"540\" height=\"188\" \/><\/div>\n<div class=\"StepInstructions\">\n<p>Remember you can change your Title for SEO purposes later inside of YOAST WordPress SEO or equivalent under the &#8220;SEO Title&#8221; form.<\/p>\n<p><strong>Do NOT get to caught up in the perfect Keyword<\/strong> at this moment. Right now your trying to think of the main keyword as YOU would guess it would be. Your goal is to write just as we would talk in the beginning then firm up Keywords at the end.<\/p>\n<hr \/>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<h3 class=\"StepTitle\">Look at WorkFlow To Set A Mental Time Frame For &#8220;Getting It Done&#8221; &#8211; Mental Framework is VERY Important&#8230;<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346708940089.png\" alt=\"media_1346708940089.png\" width=\"540\" height=\"321\" \/><\/div>\n<div class=\"StepInstructions\">\n<ul>\n<li><strong>How much time do i have?<\/strong><\/li>\n<li><strong>What is my schedule?<\/strong><\/li>\n<li><strong>What type of post am I going to pull from my workflow to start?<\/strong><\/li>\n<li><strong>How can I accomplish this in the allotted time and still serve my readers at the highest level?<\/strong><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">START WRITING<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346709476175.png\" alt=\"media_1346709476175.png\" width=\"540\" height=\"784\" \/><\/div>\n<div class=\"StepInstructions\">\n<p><strong><span style=\"color: #ff0000;\">Remember you are writing for the reader. NOT for you, SEO, or anything else. That comes a distant second. <\/span><\/strong><\/p>\n<p>The above 4 Steps was taken from a Kick Ass article on how Marie Forleo had to prepare to do an interview under stress and quickly with Tony Robbins. <a href=\"http:\/\/www.marieforleo.com\/2010\/07\/double-results-work\/\" target=\"_blank\">http:\/\/www.marieforleo.com\/2010\/07\/double-results-work\/<\/a><\/p>\n<p><!--more--><\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Have an SEO and Syndication Checklist (system)<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346710184549.png\" alt=\"media_1346710184549.png\" width=\"540\" height=\"174\" \/><\/div>\n<div class=\"StepInstructions\">\n<p>Our checklist is stored inside of Google Docs and Shared amongst team members.<\/p>\n<p>This can be as complicated (in terms of technology) or simple as you like.<\/p>\n<p>The key is to have a checklist for what needs to be done and follow that checklist every single time.<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Keyword in Title and Slug &#8211; (You can use &#8220;SEO Title for this purpose if you want a different title on the actual blog and another showing up in google&#8221;)<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346710977004.png\" alt=\"media_1346710977004.png\" width=\"540\" height=\"324\" \/><\/div>\n<div class=\"StepInstructions\">\n<p>1. Utilize the Yoast <strong>keyword suggestion<\/strong> or Google Adwords Keyword Tool to gather additional similar keywords for diversification.<\/p>\n<p><strong>2. Make sure you include keyword inside of slug. <\/strong><\/p>\n<p>Example: This post is titled &#8211; &#8220;7 Chrome Plugins For Creating The Ultimate Productivity Dashboard<\/p>\n<p>Slug would normal be all of those words which is bad for SEO.<\/p>\n<p>Change might be: 7-Chrome-Plugins-Productivity (you got the keyword and the point of the post much shorter)<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Keyword In (H2) and sometimes (H3) AND ALWAYS in the First and Last Paragraph.<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346711713272.png\" alt=\"media_1346711713272.png\" width=\"540\" height=\"132\" \/><\/div>\n<div class=\"StepInstructions\">\n<p>Try and utilize variations of the keyword. (not always) but the key is to have the keyword in the key components of where Google Bots look as well as where your reader is looking.<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">IMPORTANT: Fill out the Meta-Description and the Meta Keyword fields inside of Yoast SEO or equivalent.<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346712195142.png\" alt=\"media_1346712195142.png\" width=\"540\" height=\"391\" \/><\/div>\n<div class=\"StepInstructions\">\n<p><strong>The Meta Description may be the most important aspect in all of this for SEO.<\/strong><\/p>\n<p>So think about what you put in this box. Make it so that it draws the reader into the post and site.<\/p>\n<p>The Meta Keywords are less important as of now and therefor I recommend only putting in 2-4 and not being to anal or concerned.<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Make One Keyword Bold, One Italicized, One Underlined, and One Linking to another post on this same blog.<\/h3>\n<div class=\"StepInstructions\">\n<p>You can use the same keywords you inserted earlier and sometimes add one or two but don&#8217;t get to carried away or you will over optimize.<\/p>\n<p>REMEMBER: These are 4 different keywords throughout the post.<\/p>\n<p>Google picks up Bold, italicized, and Underlined words.<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Sometimes use Keywords as external Outbound Links. (even if you don&#8217;t use the keyword it&#8217;s important to have a link structure where you are linking to other authority blogs of reference.<\/h3>\n<div class=\"StepInstructions\">\n<p>This can be referencing an Authority like &#8220;Tony Robbins&#8221; and linking to his website.<\/p>\n<p>It could be an article inside of Wikipedia and linking to that.<\/p>\n<p>It is any word that links out to an authority of that reference.<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Link to a Product or Sales Page or Special Offer<\/h3>\n<div class=\"StepInstructions\">\n<p>This is something we do at MNTN. However this is your choice depending on audience and relationship you have with market.<\/p>\n<p>We believe we give tremendous value in FREE LINE content so we have earned the right to offer them something of relevance and value.<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Optimize Image BEFORE you put into the post.<\/h3>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346713678504.png\" alt=\"media_1346713678504.png\" width=\"540\" height=\"161\" \/><\/div>\n<div class=\"StepInstructions\">\n<p><strong><span style=\"color: #ff0000;\">Find<\/span><\/strong> your source for the picture.<\/p>\n<p><strong><span style=\"color: #ff0000;\">Optimize the picture<\/span><\/strong> by either using Photoshop, Gimp, or a great little free tool called <a href=\"http:\/\/www.zamzar.com\/\" target=\"_blank\">Zamar Converter<\/a> (website) . It should be a JPEG optimized for the Internet. This step alone is HUGE. Most pictures are 10 times bigger in KB&#8217;s then they need to be and eventually will slow your site down.<\/p>\n<p><strong>Important: <\/strong>If you have to re size your picture DO NOT do it inside of wordpress. Do it before you put into post. Otherwise wordpress creates multiple copies.<\/p>\n<p><strong><span style=\"color: #ff0000;\">Put the Alt Image Tags<\/span><\/strong> in. This is how google finds them. it&#8217;s important to also have pictures that are somewhat relevant to your post. Sometimes you can change this for variety.<\/p>\n<p>Example: Post about &#8220;WordPress Plugins&#8221; &#8211; Find a picture representing that and then make the &#8220;Alt Tag&#8221;;<\/p>\n<p>wordpress-plugins-name of your blog<\/p>\n<\/div>\n<\/div>\n<div class=\"LessonStep top\">\n<hr \/>\n<h3 class=\"StepTitle\">Finally Set Your Publish Date &#8230;.Now Your Post Is Ready For Content Syndication<\/h3>\n<\/div>\n<div class=\"StepImage\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346714114629.png\" alt=\"media_1346714114629.png\" width=\"403\" height=\"278\" \/><\/div>\n<\/div>\n<div class=\"StepImage\"><\/div>\n<div class=\"StepImage\">\n<hr \/>\n<\/div>\n<div class=\"StepImage\">I hope you&#8217;ve enjoyed the Bloggers <span style=\"text-decoration: underline;\"><em>Ultimate Blueprint To Writing and Optimizing Blog Post<\/em><\/span><\/div>\n<div class=\"StepImage\"><\/div>\n<div class=\"StepImage\">Please share some of what you do below or just leave a comment letting us know if you enjoyed the post.<\/div>\n<p><!-- End ScreenSteps Content --><\/p>\nThe Ultimate Blueprint For Writing and Optimizing A Blog Post<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The MyNoteTakingNerd Exact Step-By-Step System For Writing and Optimizing A Blog Post That Will Be Read and Shared * &#8220;How do you write and distribute so much content?&#8221; &#8220;How do you optimize your blog posts? Questions I get asked a lot. Today I&#8217;m going to share with you the Exact system we use complete and [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-8669","post","type-post","status-publish","format-standard","hentry","category-mynotetakingnerd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ultimate Guide To Writing &amp; Optimizing A Blog Post - MyNoteTakingNerd<\/title>\n<meta name=\"description\" content=\"The MyNoteTakingNerd Exact Step-By-Step System For Writing and Optimizing A Blog Post That Will Be Read and Shared\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ultimate Guide To Writing &amp; Optimizing A Blog Post - MyNoteTakingNerd\" \/>\n<meta property=\"og:description\" content=\"The MyNoteTakingNerd Exact Step-By-Step System For Writing and Optimizing A Blog Post That Will Be Read and Shared\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/\" \/>\n<meta property=\"og:site_name\" content=\"My Note Taking Nerd\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dexter.abraham.3\" \/>\n<meta property=\"article:published_time\" content=\"2012-09-06T12:55:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2012-09-07T06:10:07+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346706642637.png\" \/>\n<meta name=\"author\" content=\"Chief MyNoteTakingNerd\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@notetakingnerd\" \/>\n<meta name=\"twitter:site\" content=\"@notetakingnerd\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chief MyNoteTakingNerd\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/\"},\"author\":{\"name\":\"Chief MyNoteTakingNerd\",\"@id\":\"https:\/\/mynotetakingnerd.com\/blog\/#\/schema\/person\/57d4285e6b7ea60c614c62809ca7e6da\"},\"headline\":\"The Ultimate Blueprint For Writing and Optimizing A Blog Post\",\"datePublished\":\"2012-09-06T12:55:30+00:00\",\"dateModified\":\"2012-09-07T06:10:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/\"},\"wordCount\":1072,\"commentCount\":2,\"image\":{\"@id\":\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.mynotetakingnerd.com\/blog\/wp-content\/uploads\/2012\/09\/media_1346706642637.png\",\"articleSection\":[\"MyNoteTakingNerd\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/\",\"url\":\"https:\/\/mynotetakingnerd.com\/blog\/guide-writing-optimized-blog-post\/\",\"name\":\"Ultimate Guide To Writing & Optimizing A Blog Post - 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