Before we dive in and talk about the psychology behind opt-in offers that work, I’d like you to keep the following question in mind… “What would your marketing process look like if you only got paid when your client/customers get a result?” While this idea swirls around in the back of your mind, we’re going […]

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In Part 1 and Part 2 of this series we unpacked four traits you love to see in founders you’re considering working with or for. These are traits that are common to founders whose companies defy the odds and succeed against established competitors who are scared of how these start ups went from being nobodies… […]

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Part 2 of 3: What Will The Barstool Sports Documentary Teach You About Finding The Right Founder To Hitch Your Wagon To?

July 29, 2020
Part 2 of 3: What Will The Barstool Sports Documentary Teach You About Finding The Right Founder To Hitch Your Wagon To?

As of July 28, 2020, Barstool Sports is one of the fastest growing companies on the internet. It’s the 6th largest podcast platform in the world laying claim to both the #1 sports and non-sports female podcasts. Barstool is the 10th largest distributed media company in the U.S. driving 1.6 BILLION social views… 26 million […]

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Part 1 of 3: What Will The Barstool Sports Documentary Teach You About Finding The Right Founder To Hitch Yourself To?

April 25, 2020
Part 1 of 3: What Will The Barstool Sports Documentary Teach You About Finding The Right Founder To Hitch Yourself To?

In this series you and I will look at the pivotal steps the founder of Barstool Sports, Dave Portnoy, took to transform a free local sports newspaper… into a website that Penn National Gaming purchased a 36% stake in for $163 Million, giving the company a valuation of $450 Million in January 2020. Thinking back […]

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Strategies For Defending The Title of Highest Earning Sex Worker In The Nation

April 2, 2020
Strategies For Defending The Title of Highest Earning Sex Worker In The Nation

As I write this on April 2, 2020 the human race has not yet found an answer for putting an end to the Corona Virus that is killing tens of thousands of people from every continent on the planet. This is a person-to-person virus which has led countries around the world to close all NON-ESSENTIAL […]

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Are You Unintentionally Cheating Your Perfect Prospects?

November 14, 2019
Are You Unintentionally Cheating Your Perfect Prospects?

If you look at any of the major public personalities who are getting crucified by the public, the press, one side or the other of the government, etc. you will find one major commonality…  Brief, incomplete, and vague responses to negative allegations against them. You can always count on people who have something to hide […]

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How To Succeed In Business By Breaking All The Dumb Rules

July 13, 2019
How To Succeed In Business By Breaking All The Dumb Rules

You have people in the world who post quotes like the following one on their social media profile in hopes of having you think they are that they all about that renegade lifestyle… The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all […]

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