March 2019

Being The Person People Can Bet On

March 18, 2019
Being The Person People Can Bet On

“This is not a game for the most well-adjusted people.” ~Bill Parcells – Two-Time NFL Super Bowl winning coach and the only coach in NFL history to take four different franchises to the playoffs In this quote, Bill is talking about the sport of American Football. The rationale behind this statement is based on the […]

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When is Selling “Good Enough” Results The Right Offer?

March 6, 2019
When is Selling “Good Enough” Results The Right Offer?

When people pay me to review their ads the single biggest mistake I see being made over and over again (even with people who should know better) is the person is trying to get their perfect prospect excited with vague promises like… “Find yourself” “Get in shape” “Boost your income” “Put the spice back into […]

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