My Note Taking Nerd

Part 2 of 2: How To Find The Words Your Perfect Prospects Respond Best To

November 27, 2017
Part 2 of 2: How To Find The Words Your Perfect Prospects Respond Best To

If you’re not talking in your copy the way people think and talk to themselves… you’re doing it wrong. In Part 1 of this piece, we talked about the traditional advice given to entrepreneurs who are trying to say what their prospects want to hear in an effort to say the words that their perfect […]

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Part 1 of 2: How To Find The Words That Your Perfect Prospects Respond Best To

November 23, 2017
Part 1 of 2: How To Find The Words That Your Perfect Prospects Respond Best To

Not long ago I put together a 45 page-report for a private Facebook Group of ours that detailed my Relentless, Purpose-Driven, Meaningful Messaging Method For Entrepreneurs.  Within this report there is a section where I lay out some of the most important aspects of storytelling. The following passage from the report got me thinking… Perhaps […]

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Letting Life Touch You So That Your Marketing Can Touch Your Audience

July 2, 2017
Letting Life Touch You So That Your Marketing Can Touch Your Audience

What is a quote that once you heard it, it stuck with you forever? How are you continually reminded of it? Where are the places where you are quick to reference it? One quote that comes to my mind is something I heard while listening to the famed Jim Rohn Weekend Seminar. I’ll always have […]

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Make a Big Entrance or Don’t Enter At All

May 3, 2017
Make a Big Entrance or Don’t Enter At All

The police had been alerted that the 7-year-old version of myself and my 6-year-old brother had gone missing. When we didn’t walk in the door at the approximate time we did every day after the yellow bus stopped off in front of our apartment complex… my mom called the school. If we weren’t there, where […]

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Leading You, Me, and We: Helping One Person Become Their Best Self

February 2, 2017
Leading You, Me, and We: Helping One Person Become Their Best Self

The notes I’m taking on the Eben Pagan “Leading You, Me, and We” 3-day marathon seminar continue. Jesus, this thing is fucking LOOONG. And the reason for this is because it is so thorough. This seminar is divided up into sections – Leading Yourself… Leading One Other Person… and Leading a Group. Each of those […]

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The Kind of Marketing That Creates The Very Best Customers–Part 2 of 2

January 21, 2017
The Kind of Marketing That Creates The Very Best Customers–Part 2 of 2

Having marketing that creates the very best customers has a TON to do with how fascinated your customers are with you. This can be some of the very best news you have ever received if you’re in an underdog position where you’re up against the most established competitors in your industry who have all the […]

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The Kind of Marketing That Creates The Very Best Customers–Part 1 of 2

January 10, 2017
The Kind of Marketing That Creates The Very Best Customers–Part 1 of 2

Once upon a time I was at an event chilling in the green room with all the heavy hitters there and a dispute broke out between two of the high profile dudes. The arguing got pretty heated with one of them telling the other they could step outside if the other guy wanted to keep […]

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