November 7, 2014
So in the first snippet of these notes I shared with you, we talked about how to price your services so that you’re happy with the price of your consulting and clients are happily paying. Next, I shared a segment from these Frank Kern Advanced Consulting notes that covers how to figure out who the […]
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November 5, 2014
If you’ve been in the realm of direct response marketing for any significant amount of time and you’ve paid attention to people who track response on a massive scale, you will have heard that tailoring messages specifically to a male or a female audience has proven to increase your response. This can be especially true […]
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